Advocacy for Agriculture
Advocating for agriculture through storytelling and design.
SecureOurFood.org is an advocacy organization dedicated to raising awareness about agricultural sustainability, water rights, and food security for the farmers and ranchers of the Klamath Project. Their mission is to shed light on the challenges facing American agriculture while promoting a positive, solutions-focused message that connects food production with community resilience.
Challenge
The organization sought to bring a powerful short film to the public that highlighted the complex relationship between water management, agriculture, and food security. They needed a professional platform to showcase the film and communicate its underlying issues clearly and effectively—one that would engage audiences, inform policymakers, and inspire public support for the farming community.
Our Approach
Brian of Rogue Branding led the full creative development of the SecureOurFood.org initiative, providing end-to-end brand and communications support. This included designing the organization’s brand identity—logo, color palette, and visual style—along with developing a modern, story-driven website that anchored the campaign.
Our team also managed public relations and digital communications, crafting key messaging and a comprehensive outreach strategy to ensure the film and its message reached the right audience. Every element of the project was guided by a balanced tone—informative, authentic, and supportive of agriculture’s vital role in society.
Results
Delivered a fully branded campaign and website on time and on budget.
Effectively launched a platform to showcase the organization’s short film and mission.
Strengthened community awareness and advocacy for agricultural and water issues in the Klamath Basin.
Provided a sustainable digital foundation for ongoing outreach and education.
“Brian is an exceptional professional whose expertise in branding, communications, and public relations is unmatched in Southern Oregon. His extensive knowledge and high-level execution have consistently delivered outstanding results. I wholeheartedly recommend him to any organization seeking to elevate their brand.”